Website Development
Sites built around what you need them to do, structured so visitors find what they came for and act on it.
- WordPress
- Shopify
- E-commerce
- Landing pages
- Redesigns
Available for new projects
Websites, custom web applications, business automations, and SEO, built to turn your online presence into a system that works for your business.
Web Development · Custom Applications · Automation · SEO
- +129.6%Business Profile interactionsTraining institute, Al Khobar
- 51.4KSearch impressions in 28 daysSame client's website
- 11,430Profile views in six monthsHair salon, Fredrikstad
Services
What I Build
Four services that work as one system. Most projects use two or three of them together.
Custom Web Applications
When an off-the-shelf tool does not fit the way your business works, I build software that does.
- Dashboards
- Client portals
- Booking systems
- Payments
- SaaS platforms
Business Automation
Hours a week go into moving information between tools by hand. I connect them so that work happens on its own.
- CRM workflows
- Email and WhatsApp
- Notifications
- API integrations
SEO
Getting the right people to find you through search, reported against what actually changed.
- Technical SEO
- Site audits
- Local SEO
- Content strategy
- E-commerce
Common problems
What Can We Build for Your Business?
Pick whichever one sounds like your situation.
Your website gets visitors but not enquiries
Traffic on its own is not the goal. I build the site so the path to an enquiry is obvious, put a form on it that people actually finish, and wire that form into your CRM so nothing sits in an inbox waiting to be noticed. Follow-up can go out automatically while the lead is still warm.
Landing pagesLead captureCRM integrationAutomated follow-up
The approach
More Than a Website. A Digital System.
Most developers stop at the build. Most SEO specialists only look at search. Both are doing half the job, and the business is left to join the pieces together.
I work across all of it. The site, the software behind it, the automations that remove the manual steps, and the search work that brings people in. Because it is one person thinking about the whole thing, the parts are built to fit each other.
Selected work
What I've Built
What the client needed, what I built, and what it changed. Where there are numbers, they come straight from the client's own dashboards. Where there are not, the work is described as it was.
6 screenshotsCustom Web Application
A point of sale and stock system built for a pharmacy
MedicalOS · pharmacy and general store software
7modules, one system2026
Read case study 
4 screenshotsSEO
450 profile interactions in a single month
Safety Training Institute · Al Khobar, Saudi Arabia
+129.6%vs Aug 2025August 2026
Read case study 
Website Development
Bliss Era Studio
Bilingual booking site with a hair-extension catalogue
WordPressOslo & Fredrikstad, Norway
Read case study 
Website Development
Sphynx Beds
Promotional storefront with faceted category navigation
eCommerceUnited Kingdom
Read case study 
Website Development
CentNine
Agency site built around search and AI visibility enquiries
CustomUnited States
2 screenshotsSEO
Organic and AI search visibility for a training institute
Safety Training Institute · Al Khobar, Saudi Arabia
51.4Ksearch impressions28 days to 27 Aug 2026
Read case study Testimonials
Client Reviews
★★★★★
We started from nothing, no organic traffic and no enquiries coming from search at all. Four months later we were at 1,200 clicks and taking four to six leads a day. Umar measured the baseline before he touched anything, so every month we could see exactly what had moved and why.
EUTC GlobalZero to 1,200 clicks in four monthsTrusted by
Brands I've Worked With
Stack
Technologies I Use
Chosen per project rather than out of habit. A brochure site does not need the same stack as a booking system.
About
Websites, Apps and Systems That Solve Real Problems.
I'm Umar Rajput, a developer working across web development, business automation and SEO. I started with websites and search, then moved into building the software and workflows behind them, because that is where most of the real problems turned out to be.
I work with service businesses, e-commerce brands and agencies across the GCC, the Nordics, the UK and the US. It is just me, not an agency, so you talk to the person writing the code.
4+ yrsWeb, apps, automation & SEO
Process
How a Project Runs
Six steps. Not every project needs all of them, and I will tell you which ones yours does not.
- 01
Discover
Understand the business, the goals, the audience and what is getting in the way right now.
- 02
Plan
Decide what actually needs building: the website, the application, the automations, the search work.
- 03
Build
Design and develop it. You see progress as it happens rather than at the end.
- 04
Automate
Connect the tools and remove the manual steps where it makes sense to.
- 05
Optimize
Improve performance, usability, search visibility and the paths that lead to enquiries.
- 06
Grow
Measure how it performs, then keep improving the system over time.
Get in touch
Have an Idea, Problem or Process You Want to Improve?
Tell me what you are trying to build, improve or automate. I will tell you whether I am the right person for it, and roughly what it takes. I reply to every serious enquiry within one business day.