Websites, custom web applications, business automations, and SEO, built to turn your online presence into a system that works for your business.
Web Development · Custom Applications · Automation · SEO
Four services that work as one system. Most projects use two or three of them together.
Business websites, landing pages and online stores built around what you actually need them to do. Fast, responsive, and structured so visitors can find what they came for and act on it.
If an off-the-shelf tool does not fit the way your business works, I build software that does. Dashboards, client portals, booking systems and internal tools shaped around your workflow.
Most businesses lose hours a week moving information between tools by hand. I connect your website, CRM and other software so that work happens on its own.
Getting the right people to find you through search. Technical fixes, content structure and local visibility work, reported against what actually changed rather than vanity metrics.
Most developers stop at the build. Most SEO specialists only look at search. Both are doing half the job, and the business is left to join the pieces together.
I work across all of it. The site, the software behind it, the automations that remove the manual steps, and the search work that brings people in. Because it is one person thinking about the whole thing, the parts are built to fit each other.
Pick whichever one sounds like your situation.
Traffic on its own is not the goal. I build the site so the path to an enquiry is obvious, put a form on it that people actually finish, and wire that form into your CRM so nothing sits in an inbox waiting to be noticed. Follow-up can go out automatically while the lead is still warm.
What the client needed, what I built, and what it changed. Where there are numbers, they come straight from the client's own dashboards. Where there are not, the work is described as it was.
Bilingual booking site with a hair-extension catalogue
Course catalogue and certification enrolment funnel
Promotional storefront with faceted category navigation
2 screenshotsSafety Training Institute · Al Khobar, Saudi Arabia
4 screenshotsSafety Training Institute · Al Khobar, Saudi Arabia
3 screenshotsHair Salon · Fredrikstad, Norway
I'm Umar Rajput, a developer working across web development, business automation and SEO. I started with websites and search, then moved into building the software and workflows behind them, because that is where most of the real problems turned out to be.
I work with service businesses, e-commerce brands and agencies across the GCC, the Nordics, the UK and the US. It is just me, not an agency, so you talk to the person writing the code.
Five roles since 2023, across web development, training and technology teams.
Jun 2023 to Jul 2024
Jun 2023 to Jul 2024Rahim Yar Khan
Aug 2024 to Feb 2025
Mar 2025 to Dec 2025
Feb 2026 to PresentCurrent role
We started from nothing, no organic traffic and no enquiries coming from search at all. Four months later we were at 1,200 clicks and taking four to six leads a day. Umar measured the baseline before he touched anything, so every month we could see exactly what had moved and why.
EUTC GlobalZero to 1,200 clicks in four monthsSix steps. Not every project needs all of them, and I will tell you which ones yours does not.
Understand the business, the goals, the audience and what is getting in the way right now.
Decide what actually needs building: the website, the application, the automations, the search work.
Design and develop it. You see progress as it happens rather than at the end.
Connect the tools and remove the manual steps where it makes sense to.
Improve performance, usability, search visibility and the paths that lead to enquiries.
Measure how it performs, then keep improving the system over time.
Tell me what you are trying to build, improve or automate. I can help you find the right digital solution, whether that is a website, a custom web application, business automation or an SEO strategy.
Tell me what you are trying to build or fix. I reply to every serious enquiry within one business day.
